by Michelle Huse, MBA
Founder of www.TotalBusinessFitness.com
1. Fit:
- Is an entrepreneurial lifestyle what I truly want and does it fit with my needs and personality?
- Do I like being (or want to be) a business owner?
2. Vision:
My business is a reflection of my life purpose and values; it’s how I share my gifts and serve others.
- What are my gifts?
- What are my values?
- What are the best ways I can serve others?
- What types of businesses (product/service, particular industry) support this vision of me?
3. Work:
- What are the parts of my business I enjoy working on (client service, marketing)?
- What parts don’t I enjoy and would rather have someone else do (bookkeeping, billing)?
4. Schedule:
- How many hours a week do I want to work, and where?
- What does an ideal schedule look like?
- How many vacation days/weeks do I want?
- How long do I want to be in business for?
5. Money:
- How much money do I WANT to make? (Not how much money you need - allow yourself to dream here.)
6. Success:
- Other than to make money, why do I want to be in business?
- What do I want to accomplish?
- What is my definition of success, and how will I know when I’m successful?
7. Clients and Customers:
- Who are my ideal clients and customers?
- What problems or issues do I want to help them resolve?
- What kind of people are they (personality traits, values, etc.)?
8. Needs:
- What do I need to be successful (education, training, equipment, financing, personal or professional support)?
9. Fears and Obstacles:
- What do I struggle with?
- What am I afraid of?
- What are my stumbling blocks?
- What’s stopping me from having what I want?
10. Test:
- If I won the lottery, what would I be doing with my life? Would I still do this business? If not, why?
By the way, it’s perfectly OK not to have all of the answers right now. These are big questions, and some answers take time to determine. The answers will continue to evolve as you grow into (and out of) your business.
Copyright © 2007 by Michelle Huse, Total Business Fitness LLC, and www.TotalBusinessFitness.com.
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